KONTAN.CO.ID - JAKARTA. PT Adira Dinamika Multi Finance Tbk (Adira Finance) together with Danamon and supported by MUFG present various attractive promos during the 2025 Indonesia International Motor Show (IIMS).
Adira Finance Chief of Business & Portfolio Officer Harry Latif explained that Adira Finance offers interest or margins starting from 1.89% per year through the Prima Car Ownership Credit (KPM) program.
"In addition, for motorcycle financing, we provide installment discounts of up to 5 times. So, not only for new cars, we also have offers for new motorcycles," he said during a press conference at the IIMS 2025 event at JI-Expo Kemayoran, Thursday (13/2).
Harry said that approval can also be done on the spot, allowing consumers to get financing approval quickly.
Furthermore, Adira Finance also holds a trade-in solution program with the benefit of free vehicle inspection and price offers within 1 hour. So, consumers can come to the location, park their car there, then within an hour the price can be out and a deal can be made.
Adira Finance also held an UMRAH For Friends lottery program, which is a special opportunity for loyal Adira Finance consumers.
For IIMS 2025, Harry said Adira Finance is targeting a growth in Vehicle Order Letter (SPK) transactions of 15%-20%, compared to 2024, by presenting 12 display units and expanding cooperation with 46 automotive brands.
Harry said that since 2022, Adira Finance has been part of IIMS with Danamon and supported by MUFG. He detailed Adira Finance's achievements at IIMS 2022, namely successfully recording a total SPK transaction of IDR 300 billion with more than 2,000 vehicles sold. Collaborating with 21 automotive brands.
At IIMS 2023, Harry explained that Adira Finance managed to record transaction growth of almost 30% compared to the achievement at the same event the previous year, with 2,500 vehicles sold. This achievement was obtained from efforts to increase consumer convenience with trade-in cashback and special electric vehicle promos. Collaborating with 30 automotive brands.
At IIMS 2024, Adira Finance managed to grow transactions by 18%, compared to the achievement the previous year. Harry said that one of the growth factors was supported by the integration of momobil.id and momotor.id as trade-in services. Adira Finance collaborated with 38 automotive brands at the event. IIMS 2025 will take place on February 13-23, 2025 at JIExpo Kemayoran, Jakarta.